cannabis customer segmentation

Keeping up with cannabis consumer trends is essential for any cannabis business owner. You will be able to effectively advertise and market your products...

Customer segmentation is absolutely critical to the implementation of an effective marketing strategy. Businesses don’t succeed by marketing to potential customers outside of their...

One of the important goals of cannabis research in New York on consumer insights is to guide cannabis brands and retailers in the state...

Segmentation is the process of dividing a population into smaller groups in order to understand variations within the group. The cannabis industry is at a...